Our respect for mission is as strong as our market knowledge, and we are client-centric in all we do.

MRP consultants are experienced, hands-on practitioners who have worked with a wide range of museums, cultural institutions, and government agencies for more than 30 years. We help nonprofit organizations get the most value from their existing operations and find new income streams in the ever-changing arts and culture landscape. With focused expertise in the museum world and its particular characteristics we are able to serve our clients with a comprehensive understanding of nonprofit standards and deliver results that are institutionally appropriate as well as contribute meaningfully to the bottom line.

Creative Design and Development

Museum Store Design and Visual Merchandising

Custom Product Development and Licensing

Ecommerce Site Design and Implementation

Fine Art Publishing and Content Creation

Special Exhibition Shops and Themed Café Menus

Business Planning and Operations

New Museum Planning / Store and Café Location Studies

Store Remodels, Refreshes, and Kiosks

Feasibility Studies, Strategic Plans, and ROI Analysis

POS Replacement and Ecommerce Replatforming

Merchandise Assortment and Inventory Control

Organizational Assessment

Retail and Food Service Evaluations

Peer Benchmarking and KPI Assessment

Self Operated vs. Outsourced Provider Advisory

Venue Rental and Event Operation Assessment

Staffing and Resource Management Review

Marketing and Audience Development

Store and Café Branding, Identity, and Publicity

Ticketing Distribution and Channel Management

Digital Marketing Campaign Development

Cultural Market Research

Gen X, Millennial, and Gen Z Statistics and Trends

Learn more about MRP, our firm background, team, and clients.

Our respect for mission is as strong as our market knowledge, and we are client-centric in all we do.

MRP consultants are experienced, hands-on practitioners who help nonprofit organizations get the most value from their existing operations and find new income streams in the ever-changing arts and culture landscape. With focused expertise in the museum world and its unique characteristics we are able to serve our clients with a comprehensive understanding of nonprofit standards and deliver results that are institutionally appropriate as well as effective.

Organizational Assessment

Retail and Food Service Evaluations

Peer Benchmarking and KPI Assessment

Self Operated vs. Outsourced Provider Advisory

Venue Rental and Event Operation Assessment

Staffing and Resource Management Review

Business Planning and Operations

New Museum Planning / Store and Café Site Location Studies

Business Plans

Feasibility Studies and ROI Analysis

POS Replacement and Ecommerce Replatforming

Merchandise Assortment and Inventory Control

Creative Design and Development

Store Design and Visual Merchandising

Custom Product Development and Licensing

Ecommerce Site Design and Implementation

Publishing and Content Creation

Special Exhibition Shops and Themed Café Menus

Marketing and Audience Development

International Tourist Marketing and Online Travel Agencies

Ticketing Distribution and Channel Management

Digital Marketing Campaign Development

Cultural Market Research

Gen X, Millennial, and Gen Z Statistics and Trends